Air Bnb Stakeholder Analysis Essay

Stakeholder descriptionAirbnb is a peer-to-peer curriculum that provides accommodation for lodgers, and the possibility for mint with unused living space to rent it out. The website offers anything from budget rooms, to luxury villas, which makes it a serious alternative to the hospitality industry. Prior to a business company held in San Francisco, the cardinal founders Brian Chesky and Joe Gebbia obdurate to offer additional accommodation for the participants. Moreover, they offered them home-baked breakfast, and a unique chance for them to do networking. Quickly, this became a success, and they even decided to accommodate iii guests, in their own flat in SF. The two founders teamed up with the Harvard graduate Nathan Blecharczyk, and directly they had ambitions.They mainly focussed on high-profile events, where in that location was a shortage of beds for the participants. They spotted the potential of their idea, and took advantage of the internet. A platform was created, that connected individuals that offered accommodation, as well as tidy sum that were looking for it. On the 11th of August, 2008 the website airbedandbreakfast.com (now airbnb.com) was launched. Other people realized the potential as well, and the three owners raised considerable amounts of money, to keep expanding and developing the business, in the US as well as abroad.Today, more than 9 million guests, in 34,000 cities, spanning across 192 countries have used the proceeds.Airbnb has released some interesting suppuration figures, proving that 2012 was the year that Airbnb halt being something people were talking about and started to be something (a lot of) people used. The company announced that 4 million total guests have now used Airbnb to book a nights stay on the peer-to-peer lodging marketplace. A whopping 3 million of those guests used the service in 2012 alone. The company launched all the way back in 2007, so that should give you a clear picture of just how much grow th Airbnb has seen in the past year. Airbnb has proven that its San Francisco user base is a financially powerful market for the company, but we shouldnt forget thatAirbnb is a rattling global marketplace, as people from over 150 different countries travelled on the service in 2012.