The Corporate Ethics of Sears, Roebuck Co. - Free Essay Example

Sample details Pages: 2 Words: 472 Downloads: 5 Date added: 2017/09/14 Category Advertising Essay Did you like this example? Running Head: THE CORPORATE ETHICS OF SEARS, ROEBUCK CO. The Corporate Ethics of Sears, Roebuck Co. Julia Sanchez Los Angeles Times Article Collections THE CORPORATE ETHICS OF SEARS, ROEBUCK CO. Abstract The Los Angeles Times collective article contains information about the 1992 Sears Automotive Services (Sears) and how their corporate ethical standards reduced the trust of millions of consumers. In 1992, many consumers complain about Sears’s ethics overcharging auto repairs by $200 or more for services the customer did not ask for nor needed. The Consumer Affairs department received numerous customers’ calling and complaining that they launched an investigation in California. Mr. Greg Rossiter, who was the spokesman for Sears, Roebuck Co. noted that a media broadcast would be announce throughout the state and quoted, â€Å"will note that if there were honest mistakes made, we will resolve them. The published article does not get into specific details about why it actually happened in the first place. Keyword: Ethics – standards of moral behavior that is accepted by society. Don’t waste time! Our writers will create an original "The Corporate Ethics of Sears, Roebuck Co." essay for you Create order THE CORPORATE ETHICS OF SEARS, ROEBUCK CO. Mr. Larry Lowery, a senior vice president for Booz, Allen and Hamilton, a Chicago based consulting firm stated, â€Å"It’s like certain crimes – it’s a hard tarnish to get ride of†. Sears had to make 28 million apologies for the one error they made and take time to be responsible to their loyal customers. Many years of Sears’s customers, many years of dedicated work to keep customers, why then did they not make that little ethical code check nd all would have been business as usual? Sears decided that they would run an advertising campaign explaining what happened and how they felt they were honest mistakes from the automotive services. Many businesses and consumers were not convinced that Sears could take on this advertising campaign and pull through. Too many consumers were convinced that the damaged was already done and that it was, â€Å"Obviously, its going to undermine that confidence they spent yea rs building up†, as stated by Mr. Edward A. Weller, an analyst with Montgomery Securities in San Francisco. George White and Andrea Maier (times staff writers)(1992), article was short but to the point. There are not many articles on the Sears 1992 Automotive experience. Maybe because this huge industry wan https://articles. latimes. com/1992-06-13/business/fi-123_1_auto-repair-centers https://www. brainmass. com/homework-help/business/business-analysis/176748 In June 1992, the California Department of Consumer Affairs accused Sears, Roebuck, and Co. f violating the states Auto Repair Act and sought to revoke the licenses of all Searss auto centers in California. The allegation resulted from an increasing number of consumer complaints and an undercover investigation of brake repairs. Other states quickly followed suit. Essentially, the charges alleged that Sears Auto Centers had been systematically misleading customers and charging them for unnecessary repairs. The California investigation attributed the problems to Sears